A lot of self-publishers are approaching social media with the vague hope of it being a sort of wonder solution to marketing and promoting. They’ve been told that social media sells stuff. But I think that they don’t understand how social media actually works.
Social media, social networks, in a way the Internet, can be defined as a continuous flow of INFORMATION. Also, social media enables easy access to ENTERTAINMENT. And lastly, social media is a way for people to interact with each other.
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